Unusual ad placement

IN Media Watch Briefs | 26/07/2015

Rather unusually, the Indian Express has an advertisement  on its Idea Exchange page where newsmakers take questions from the paper~s senior staff. It is from an auto air-conditioning systems company and it simply says "Saluting the Great Visionary." Presumably a reference to the guest at  the July 26 Idea Exchange, R C Bhargava, Chairman of Maruti Suzuki India. It is a small ad  which couldn~t have fetched much money, but only serves the purpose of looking rather odd.

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